News

United Way and Chris Long Launch Crowdfunding Effort for Early Literacy


Press Release, 12/7/18  
Donations will be matched, dollar for dollar, up to $100,000

FOR IMMEDIATE RELEASE
Contact:
Nicole Woodie,
The Chris Long Foundation
786-863-7096
nicole@chrislongfoundation.org
Teresa Tellekamp,
United Way of Greater Philadelphia
and Southern New Jersey
215-665-2435
ttellekamp@uwgpsnj.org

PHILADELPHIA – December 7, 2018United Way of Greater Philadelphia and Southern New Jersey (UWGPSNJ), in partnership with The Chris Long Foundation, is launching a 25-day crowdfunding initiative to amplify the impact of the First Quarter for Literacy campaign, an initiative of Philadelphia Eagles Defensive End Chris Long to help Philadelphia area children improve their reading skills. The First Quarter for Literacy initiative will put new books into the hands of 5,000 local children.

This “Second Quarter for Literacy” push is designed to amplify the impact of Long’s initial investment by making additional strategic investments into programs designed to help more children throughout the region read on grade level by the end of third grade. UWGPSNJ hopes to raise at least $25,000 through crowdfunding efforts and will match donations, dollar for dollar, up to $100,000 from United Way’s Innovation Fund.

“You’d be hard-pressed to find a more inspiring community champion than Chris Long, who has been committed to using his platform and resources to do a tremendous amount of good in the communities where he has lived and played,” says Bill Golderer, president and CEO of UWGPSNJ. “In that spirit, we are challenging each and every member of the Greater Philadelphia region to get off the sidelines to support our youngest learners.”

Grade level reading by 4th grade is a critical milestone, as children begin to transition from learning to read, to reading to learn. Children who are not reading on grade level by fourth grade are four times more likely to drop out of high school than proficient readers. According to Philadelphia’s Read by 4th campaign, which is funded by United Way and approximately two dozen other funders, “by the start of the 2016-2017 school year nearly two thirds of children in Philadelphia entered the 4th grade unable to read at grade level.”

To combat this problem, contributions to the Second Quarter for Literacy initiative will help:

  • Expand the Parent-Child Home Program to provide more families in need with the knowledge, skills, and materials they need to prepare their children for success in pre-K and beyond
  • Launch a 1:1 interactive, web-based tutoring program designed for use in classrooms for grades 1-3
  • Expand Philadelphia’s Read by 4th campaign into suburban communities

“Every child deserves the chance to succeed in school and in life, and that starts with being able to read on grade level. Together with United Way, I want to help level the playing field so that all children have the resources and supports they need to build these critical skills,” says Long. “This is a huge challenge, so we’re only going to be successful if we all chip in what we can. Every donation – no matter what size – can make a life-changing impact.”

The Second Quarter for Literacy will run through Monday, December 31. Contributions can be made at gofundme.com/2nd-quarter-for-literacy with opportunities to receive rewards and prizes for giving while supplies last.

For more information about UWGPSNJ’s work to improve early literacy and end intergenerational poverty, visit UnitedForImpact.org. For more information about Chris Long’s First Quarter for Literacy initiative, visit FirstQuarterForLiteracy.org.

 

###

SHARE

Related Resources

February 5, 2019

Charities praise ‘Man of the Year’ Chris Long’s off-field work...

Action News on 6abc, 2/5/19 PHILADELPHIA (WPVI) — One of the winners at the Super Bowl was Philadelphia Eagles defensive end Chris Long, who edged out 31 other nominees to win the league’s Walter Payton Man of the Year Award. Long’s foundation supports the Parent-Child Home Program (PCHP),…

December 7, 2018

United Way and Chris Long Launch Crowdfunding Effort for Early Literacy...

Press Release, 12/7/18  Donations will be matched, dollar for dollar, up to $100,000 FOR IMMEDIATE RELEASE Contact: Nicole Woodie, The Chris Long Foundation 786-863-7096 nicole@chrislongfoundation.org Teresa Tellekamp, United Way of Greater Philadelphia and Southern New Jersey 215-665-2435 ttellekamp@uwgpsnj.org PHILADELPHIA – December 7, 2018 – United Way of Greater…

August 9, 2018

Generocity, 8/8/18   Home visits from education experts are improving outcomes for Philly kids in ...

  The benefits of a home visiting program in Ameesha Jackson’s North Philadelphia home were unexpected. For her, it was watching her Parent-Child Home Program (PCHP) rep’s lessons and educational materials bring her whole family closer together. For her 3-year-old son Amari, it was finding a new favorite…

July 19, 2018

Press Release, 9/18   Philadelphia Parent-Child Home Program Celebrates First Graduating Class in ...

PHILADELPHIA, PENNSYLVANIA September 2018 – The Parent-Child Home Program (PCHP), a leading school readiness organization focused on eliminating the achievement gap by ensuring that all parents have access to the knowledge, skills, and materials they need to build their children’s school readiness, is thrilled to announce the first…

July 15, 2018

Press Release, 8/18   Philadelphia Parent-Child Home Program Hosts Year One Celebration...

PHILADELPHIA, PENNSYLVANIA July 2018 – The Parent-Child Home Program (PCHP), a leading school readiness organization focused on eliminating the achievement gap by ensuring that all parents have the knowledge, skills, and materials they need to build their children’s school readiness, is thrilled to announce a year one celebration…

June 7, 2018

Press Release, 6/7/18   Philadelphia Parent-Child Home Program Celebrates First Graduating Class In...

PHILADELPHIA, PENNSYLVANIA June 2018 – The Parent-Child Home Program (PCHP), a leading school readiness organization focused on eliminating the achievement gap by ensuring that all parents have access to the knowledge, skills, and materials they need to build their children’s school readiness, is thrilled to announce the first…

August 10, 2017

Newsletter, 8/10/17   PCHP featured in Philadelphia Housing Authority Newsletter...

Pennsylvania Parent-Child Home Program was featured in the Philadelphia Housing Authority’s Newsletter for the wonderful work being done in the Sharswood neighborhood of Philadelphia. Please click here and turn to page 15 to read the full feature.

February 23, 2017

Generocity, 2/2/17   This nonprofit has a knack for turning clients into employees...

Twenty-five percent of home visitors with early childhood education nonprofit Parent-Child Home Program are former parents in the program. Pennsylvania chief Malkia Singleton Ofori-Agyekum shares some secrets. The pre-K readiness and parent engagement nonprofit isn’t completely new to Philadelphia: It had an operation here as recently as 2008…

February 6, 2017

Press Release, 2/6/17   PCHP Appoints Pennsylvania Program Director and Forms Philadelphia/PA ...

NEW YORK January 2017 – The Parent-Child Home Program (PCHP), a leading early literacy/school readiness organization focused on ensuring that parents have access to the knowledge, skills, and materials they need to build their children’s school readiness announced that it has appointed Malkia Singleton Ofori-Agyekum as Pennsylvania Program…

April 18, 2016

Money attracts more money: How this early childhood education program landed almost $2M...

In a space where terminology seems to be one of the biggest barriers to messaging, why should the social impact space pay attention to “venture philanthropy” — yet another phrase that combines a capitalistic practice with its charitable counterpart? Hold your eye rolls. Venture philanthropy isn’t new, but…

April 11, 2016

The GreenLight Fund invests $600,000 to launch evidence-based school readiness home visiting model, ...

Contact: Omar Woodard, Executive Director GreenLight Fund Philadelphia 1501 Cherry Street Philadelphia, PA 19102 owoodard@greenlightfund.org www.greenlightfund.org April 11, 2016 FOR IMMEDIATE RELEASE The GreenLight Fund invests $600,000 to launch evidence-based school readiness home visiting model, Parent-Child Home Program, in Philadelphia Philadelphia, PA – After a year-long effort to identify…

April 11, 2016

GreenLight Fund makes $600K investment – first since tapping new leader...

GreenLight Fund, just a few weeks after hiring Omar Woodard as its new executive director, has invested $600,000 in an evidence-based school readiness home visiting model called Parent-Child Home Program. In its first year, PCHP will serve 100 families in the Sharswood section of North Philly and Southwest…